Our Mission

At Laser Focus we help businesses to bridge the gap between the experience their customers have online and the service they receive in-person. We do this by allowing their customers to walk around your space, find the information they require to make a purchasing decision, then guide them to take the next steps towards purchasing. All without them ever needing to leave their couch.

We do this through the design and creation of 3D interactive showrooms. These showrooms are created using high-quality imagery and or 3D renders, stitched together using state-of-the-art software to simulate the experience of a customer walking around your client's finished product. 
This allows our client's customers to interact with our client’s brands more effectively, spend time consuming the information that specifically interests them, and allows them to gain a greater understanding and emotional  connection with our client’s products and/or services

STREAMLINE YOUR BUSINESS TODAY

Meet Sam

After attending High School in Timaru, I moved to Christchurch to chase bigger goals. Right from birth I have been strongly drawn to evolving technology. I often spend hours in the rabbit hole of the internet discovering new inventions in this ever-changing world. Having spent much of my work life in sales and marketing roles, my passion for technology drove me to think outside the box and find ways to help give me an edge in my marketing campaigns. 

When I'm not working or learning about cutting edge break throughs, I like to spend my downtime fishing and brewing craft beer. My wife Susan, and I have lived in New Brighton for 4 years and are often found down at the beach or bottle lake forest with our puppy, Luna. 

We created Laser Focus to help New Zealand businesses to have access to the latest technology and minimise the gap in efficiency between small and large companies. Hearing the stories from my clients about how much our services have impacted their businesses is what gets me out of bed every morning. I am so grateful to work alongside our amazing clients everyday, helping them grow and allowing them to focus on what is most important to them. Whether that be expanding their business, spending time on their hobbies or relaxing with their family. 

Sam Dunn - CEO
Sam Dunn

CEO